Nathalie Kyriakou

Nathalie Kyriakou is a marketing and communications leader with over 20 years of experience turning ideas into meaningful impact. Her work across technology, finance, and consumer goods has been guided by one purpose: making a difference in people’s lives. As Vice President of Marketing and Communications at Nolos, she leads efforts to protect families, simplify legal and financial services, and expand access to tools that help people feel secure. Outside of her professional responsibilities, Nathalie is committed to community involvement, supporting initiatives that strengthen families, promote education, and provide access to essential services. She was born in Beirut and raised in a trilingual household speaking English, French, and Arabic. This early exposure to different languages and cultures shaped her ability to connect with people from diverse backgrounds. That skill became a foundation for her approach to marketing and communications. After completing her Bachelor of Business Administration at HEC Montréal, Nathalie began her career in 2004 as Marketing and Communications Manager at Groupe Deschênes. She learned how to define a brand’s voice, enhance its reputation, and align marketing strategies with overall business objectives. In 2010, she joined Rogers Communications in Montreal as a Senior Marketing Specialist, where she worked on acquisition and retention campaigns for consumer services. The role strengthened her abilities in campaign execution, media planning, and creative storytelling. In 2013, she became Marketing and Digital Manager at Beiersdorf, the company behind Nivea. She was involved in national advertising campaigns, public relations initiatives, and brand ambassador programs, using digital platforms to improve brand visibility and awareness in the Canadian market. In 2015, Nathalie moved into financial services as a Financial Mortgage Advisor at La Capitale, now Beneva. Over the next five years, she guided clients through important financial decisions with honesty and clarity.